Priorities Campaign

The Priorities! uses creative marketing and professional public relations to educate the public on how the federal budget is sliced up. Extensive market research shows that when people see America's spending priorities, they come to their own conclusion that current spending does not reflect their values and they want the budget changed.

Priorities! activities are focused geographically on the target markets of Iowa and New Hampshire, because of those small states' out-sized role in American politics. The citizens in both states are accustomed to political discourse. They expect to interact with candidates, and the media. Paid advertising is affordable. The national media descends on each state every four years to cover the selection of presidential nominees. And the candidates themselves spend tremendous time in each of these states, interacting personally with citizens in remarkable give and take called "retail politics." Priorities leverages each of these factors to educate and organize citizens in the states, and through them the local and national media, and then the candidates about our agenda. We use those goldfish bowls to our advantage.

PrioritiesNH

Extensive market research shows that when people see America's spending priorities, they conclude that the federal budget does not reflect their values -- and they want the budget changed.

PrioritiesNH harnesses the respected voices of business, military, religious and political leaders; creative marketing; professional public relations; and grassroots advocacy to show New Hampshire citizens how their federal tax dollars are spent and to give them the tools to demand sensible spending priorities.

Iowans for Sensible Priorities

With the First-in-the-Nation Caucuses, Iowans play a vital role in the process of selecting our Presidential nominees.  This unique opportunity allows us access to potential and current elected officials, the national press, and most importantly… drive the debate. Polling in Iowa shows that once people know how their federal budget is sliced up, they want change.

Our activities in Iowa will present Ben Cohen-inspired marketing including our Priorities! Pens and a unique and sometimes wacky fleet of educational vehicles including the OreoMobile, CarnyMobile, PieMobile, and the PigMobile We also will have a series of celebrity speakers and notable officials who will help raise awareness of sensible federal budget priorities. 

Join Now!